What's in the New York Evening Journal America's Greatest Evening Newspaper   By: New York evening journal

The

NEW YORK EVENING JOURNAL

America's Greatest Evening Newspaper

A Booklet that tells what is in the New York Evening Journal and why it has had the largest evening newspaper circulation in America for Twenty Nine consecutive years.

NEW YORK EVENING JOURNAL NEW YORK U.S.A.

NEW YORK EVENING JOURNAL

The Greatest Circulation of any Evening Newspaper in America and a Quality Circulation at Three Cents a Copy Daily and Five Cents Saturday.

Copyright, 1928 NEW YORK EVENING JOURNAL

FOREWORD

Thirty three years ago the New York Evening Journal was introduced to New York under its present ownership.

Improvements have been constant. The aim has been to give the public a better and still better newspaper, to make the New York Evening Journal more attractive and interesting to every member of the family.

Today, this newspaper is read by the greatest number of men and women in all income groups. It goes into the homes of the highest earning and largest spending classes, reaching the worthwhile families of New York City and its suburbs.

The New York Evening Journal, through its National and International News and Feature Services, has access to more of the very best and highest paid experts, writers, artists and contributors in every department of newspaper publishing than any evening newspaper in America outside the Hearst organization.

For the past quarter of a century the New York Evening Journal has attracted the largest readership of any evening newspaper in the United States on the sound principle of greatest service to the greatest number of men and women in every substantial walk of life.

Talent, the most expert and brilliant that money can attract, as exemplified throughout the pages of this booklet, gives you the secret of READER INTEREST and READER CONFIDENCE in the New York Evening Journal an overwhelming PUBLIC PREFERENCE over one hundred per cent greater than the next largest standard size evening newspaper in New York City.

NEW YORK EVENING JOURNAL.

[Illustration: ARTHUR BRISBANE, EDITORIAL WRITER

New York Evening Journal ]

Mr. Brisbane writes editorials for the New York Evening Journal and has done so for many years. His daily editorials are one of the outstanding reasons why nearly half of all the people in Metropolitan New York, who buy any New York evening paper, buy the New York Evening Journal every day.

ACCURACY

THE FIRST LAW OF THE NEWS

" Get it FIRST, but first get it RIGHT"

THE SLOGAN OF

New York Evening Journal News Gathering Staff

All through its local news staff as well as through the International News Service Staff the gospel of GET IT RIGHT is stressed and reiterated twenty four hours in the day. The man who can't get the habit of ACCURACY can't stay in this organization though he be the most brilliant writer living. " Get it FIRST but first get it RIGHT" is at once a fearless challenge and a solemn pledge of faith.

[Illustration: WILLIAM A. CURLEY, EDITOR

New York Evening Journal ]

One of the outstanding editors of America. Born on Manhattan Island and for many years active in newspaper work in New York City. His experience also includes editorial direction of newspapers in Chicago, San Francisco, Los Angeles, Atlanta and Boston. He knows the pulse of humanity and what pleases and interests the greatest number of intelligent people throughout New York City and suburbs.

EDITORIAL AND REPORTORIAL EXECUTIVE STAFF

[Illustration:

ROBERT H. WILEY News Editor

AMSTER SPIRO City Editor

JOHNSTON D. KERKHOFF Assistant City Editor

W. ALBERT WILLIAMS Assistant City Editor

J.F.B. HAWTHORNE Financial News Editor

THOMAS C. LEONARD Make Up Editor

N.W. STACY News Picture Editor

PHILIP KATZ Art Editor

CHARLES W. SANDS Brooklyn News Editor

J.F. MAHER Radio Editor

ARTHUR FOLEY Feature Editor